Fashion

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1,162 articles

  • News + Trends

    Barbour has teamed up with your favourite baseball cap brand

    by Laura Scholz

  • News + Trends

    This cap is designed to turn thoughts into text

    by Kim Muntinga

  • Promotion

    20% discount off the Switcher brand

  • New to our range

    Now available: Gift box for bike fans from Happy Socks

  • Guide

    Your bag needs a carabiner - you'll see why in a moment

    by Laura Scholz

  • New to our range

    "Novablast 5" running shoe from Asics now available in new colours

  • Product test

    My new favourite accessory – a bag made from a used sail

    by Siri Schubert

  • News + Trends

    These Crocs look ordinary - but they're not

    by Stephanie Vinzens

  • New to our range

    Nike Everyday Crew Socks: the popular model is now available in a 12-pack

  • Guide

    5 smart jeans that don't need a belt

    by Laura Scholz

  • Product test

    Merrell Wrapt barefoot shoe review

    by Siri Schubert

  • News + Trends

    This is probably the most practical jewellery trend in years

    by Stephanie Vinzens

  • Guide

    Smart ways to store awkward accessories like bags and sunglasses

    by Laura Scholz

  • Opinion

    Stop worshipping brands and designers, you sheep!

    by Reto Hunziker

  • News + Trends

    From skate shoe to loafer: the Vans Slip-Ons are growing up

    by Laura Scholz

  • Product test

    Sports meets fashion with Dirtlej’s Weathershild Raincoat

    by Patrick Bardelli

  • News + Trends

    Men, get these 3 pieces from the women's department for the summer

    by Laura Scholz

  • News + Trends

    This is the trend that defines spring

    by Stephanie Vinzens

  • Background information

    Swissness rules loosened: On shoes will soon bear the Swiss cross

    by Martin Jungfer

  • News + Trends

    Moon boots in summer? This debut collection makes it possible

    by Laura Scholz

  • Guide

    More style, little effort: 5 simple tricks for better looks

    by Stephanie Vinzens

  • New to our range

    Happy Easter with socks from Happy Socks

  • Guide

    5 stylish bags that fit half your life

    by Stephanie Vinzens

  • News + Trends

    An Italian collective gives old Carhartt jackets a cool new life

    by Laura Scholz

  • Product test

    Designed for flying, but landed on the couch

    by Martin Jungfer

  • News + Trends

    Fruit of the Loom Japan makes the "New Girl" swuit a reality

    by Laura Scholz

  • Background information

    Forget Pantone’s white: this colour is ruling fashion in 2026

    by Stephanie Vinzens

  • News + Trends

    Why trainers really squeak

    by Michael Restin

  • New to our range

    Underwear multipacks from Calvin Klein new in the shop

  • News + Trends

    Birkenstock "Boston" as a cowboy boot? Works amazingly well!

    by Stephanie Vinzens

  • News + Trends

    Laura's Likes: 7 proofs that the symbiosis of trainers and ballerinas works

    by Laura Scholz

  • New to our range

    Children's fashion from Jako-O now available from us

  • Guide

    Imitation: The sneaker flowers from Asics

    by Laura Scholz

Fashion

If you've always wondered how often you should wash your jeans, what the two holes in your chucks are for and how to properly care for your leather pieces, you've come to the right place. We share our know-how with you and get advice from fashion professionals if we get stuck ourselves. In the Fashion Hacks, the editors also test whether you even need an iron for a crease-free look and whether one of the many tricks against annoying vintage smells is actually any good. Meanwhile, she always keeps at least one eye on the fashion weeks in the real and virtual world. She keeps you up to date on trends, hypes and forecasts in real time.

Sound good? Then follow the fashion theme and hop hand in hand with our editorial team through this colourful fashion galaxy.