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Wella Ultimate Colour - Sulphate-free

Liquid shampoo, 250 ml
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Product details

Ultimate Color Shampoo 250ml - Colour-protecting and nourishing cleansing

The Ultimate Color Shampoo from Wella Professionals has been specially developed for the needs of coloured, highlighted and tinted hair. The professional formula cleanses the hair particularly gently, preserves colour intensity and ensures long-lasting shine - from the very first application. Thanks to modern colour protection technology, the shampoo helps to reduce fading while leaving hair looking supple, strong and healthy. Perfect as daily care for salon-fresh colour results.

Benefits:

  • Protects hair colour from fading
  • Maintains colour brilliance and luminosity
  • Gentle, professional cleansing
  • Gives intense shine
  • Strengthens the hair structure
  • Moisturising
  • Ideal for daily use

Hair type:
For coloured, highlighted, bleached and chemically treated hair - suitable for all hair lengths and textures.

Problem:
Is your hair colour losing its intensity quickly? Does your hair look dry or dull after colouring? The Ultimate Color Shampoo helps to minimise colour washout, protects the hair from external influences and maintains a fresh, vibrant colour result.

Composition and technology:
The professional care formula combines colour-protecting active ingredients with nourishing ingredients that gently cleanse the hair without attacking the colour pigments. Hair feels supple, nourished and resistant after every wash.

Application:
Massage a small amount of Ultimate Colour Shampoo into wet hair, lather gently and rinse thoroughly. For optimum results, repeat if necessary and follow with a colour conditioner or a colour care mask.

Tips:
For maximum colour protection, we recommend combining with the corresponding colour conditioner, an intensive colour mask and heat protection.

Key specifications

Effect
CleaningColour protectionGlossHumidity
Hair type
All hair types
Contents
250 ml

General information

Item number
66074567
Manufacturer
Wella
Category
Shampoo
Manufacturer No.
4693
Release date
5.1.2026
Sales rank in Category Shampoo
282 of 6372

Haircare product properties

Effect
CleaningColour protectionGlossHumidity
Hair type
All hair types
Shampoo type
Liquid shampoo
Care need
CleaningColour protectionMoisturising
scalp
Sensitive
Product line
Ultimate Colour

Ingredients

Effect
CaringMoisturizingProtectivePurifyingReassuringSmoothingStrengthening
Content features
Sulphate-free

Origin

Country of origin
Germany

Voluntary climate contribution

CO₂ emissions
2.4 kg
Climate contribution
CHF 0.11

Product dimensions

Contents
250 ml

Package dimensions

Length
16.80 cm
Width
7.60 cm
Height
5.40 cm
Weight
298 g

Ingredients and instructions for use

Ingredients
Aqua/water/eau, Sodium Cocoyl Methyl Isethionate, Cocamidopropyl Betaine, Sodium Methyl Oleoyl Taurate, Sodium Lauroyl Sarcosinate, Parfum/fragrance, Panthenol, Sodium Benzoate, Sodium Chloride, Polyquaternium-10, Citric Acid, Allantoin, Glycine, Sodium Citrate, Sodium Cocoate, Trisodium Ethylenediamine Disuccinate, Edta, Glyceryl Oleate, Aloe Barbadensis Leaf Juice, Tetramethyl Acetyloctahydronaphthalenes, Malic Acid, Linalool, Limonene, Hydroxycitronellal, Vanillin, Linalyl Acetate, Histidine, Coumarin, Citrus Aurantium Peel Oil, Oleic Acid, Squalane, Ascorbic Acid, Potassium Sorbate, Sodium Sulfite, Lecithin, Ascorbyl Palmitate, Tocopherol, Hydrogenated Palm Glycerides Citrate, Sodium Xylenesulfonate.
Instructions for use
Apply to damp, coloured hair and scalp. Gently massage in and lather. Rinse thoroughly, repeat if necessary. For optimum colour protection, follow with Ultimate Colour Conditioner or Miracle Leave-in Mask. Use regularly to maintain colour intensity, moisture and a healthy hair feel.

30-day right of return if unopened
No warranty
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