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Stories from the wastepaper basket

Carolin Teufelberger
7.6.2022
Translation: Jessica Johnson-Ferguson

Not every story the editorial team churns out is published. The unpublished pieces languish in limbo until they’re eventually forgotten. I dug up three of them for our Galaxus packaging insert to give you an exclusive glimpse into some of the rubbish we produce.

As the saying goes, you can’t make an omelette without breaking eggs. This also goes for the daily life of an editor. Alongside journalistic masterpieces, my colleagues and I also regularly type up stories destined for the wastepaper basket. Some of them are written really badly. Some of them are based on an idea that isn’t that good after all. Some of them are prevented from being published because of what’s going on in the world at the time.

«Time to stir things up and broaden our cookware horizon. There’s a lot to discover beyond the cooking spooniverse.»

Story 3

«Four speakers that trick you into thinking there are twelve of them. Is this revolutionary? Nope. But it still sounds impressive.» That’s how Luca Fontana described the new Sony soundsystem HTA-9. The only fly in the ointment? It’s still not available in Switzerland. Sales would have started in January, but the speakers have still not made it out of Asia due to delivery problems.

So there you have it, a sneak peek into our wastepaper basket. What do you say? Are the articles not as bad as you expected or should I have left them in the bin?

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My life in a nutshell? On a quest to broaden my horizon. I love discovering and learning new skills and I see a chance to experience something new in everything – be it travelling, reading, cooking, movies or DIY.


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