John Frieda Go Blonder

The John Frieda Go Blonder Collection: Blonde is more than just a hair color. Few other hair colors have as many facets and nuances, offering so many possibilities. The latest result of John Frieda's research is the revolutionary formulation of the successful Go Blonder line, enriched with the unique Go Blonder Plex technology. This not only lightens the hair but also repairs damaged hair fibers, resulting in intensely nourished hair that regains its vibrancy.

Hair type: blonde (natural, colored, or highlighted)
Result: lighter, sun-kissed, naturally looking
Gradually lightens blonde hair and regenerates hair fibers
With Go Blonder Plex and citrus extract, free from ammonia and peroxides
Best results when used in combination with John Frieda Go Blonder Conditioner and Lightening Spray.