American Crew Boost Pre-Styling Cleanser, 250ml

American Crew presents Pre-Styling Shampoos - the first shampoos that elevate your hair styling from 80% to 100%. They cleanse the hair and prepare it for styling, allowing your hairstyle to reach its full potential. The Pre-Styling Boost Cleanser is the ultimate solution for men seeking volume and fullness for their hair. The technology behind the Boost Pre-Styling Shampoo delivers a rich lather that removes excess oil while preserving the hair's moisture. It lifts hair fibers from the roots to the tips, providing more volume and fullness - for weightless, fuller hair that is ready for styling. The Boost Pre-Styling Shampoo thoroughly cleanses hair and scalp, soothes them, and balances the scalp's microbiome. It is perfect for fine, thin, and lifeless hair of any length. Discover our refreshing Boost fragrance with a blend of citrus and herbal notes and a woody finish. Combine the Pre-Styling Boost Cleanser with the lightweight, matte Boost Powder for even more root volume and fullness. Not just cleanse, but pre-style! Application: Apply to wet hair, massage into the hair and scalp, then rinse and repeat if necessary. The shampoo prepares the hair for styling by creating a solid foundation, making it easier to style. It provides instant volume and lift from roots to tips and hydrates without weighing the hair down. Additionally, it helps maintain the balance of the scalp's microbiome.