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Edelrid

Climbing helmet Zodiac

Braun Photo

Trekking 10x32 WP

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Three years on from our last blog post, we’ve come a long way. New teams, innovative technologies and attractive incentives characterise our company. However, our main drive remains unchanged: we strive for bold ideas and outstanding products. Our organisation and data architecture have also consistently adapted to growing demands.

From bytes to insights: Product Development in transition (part 1)

Galaxus and Digitec have launched a new, AI-supported shopping tool designed to help customers navigate its enormous product range. The shop’s 500 individual buying guides dedicated to TVs, laptops, vacuum cleaners and other complex products  help users find the right product in just a few clicks.

New AI buying guides launched to support Galaxus shoppers

Products from quintessential US brands such as Coca-Cola, Nike and Mars might soon see a fall in European order numbers. A representative survey conducted in five European countries has revealed that in response to punitive US tariffs, over 60 per cent of consumers want to increase their consumption of European products. As long as they aren’t more expensive, that is.

Poll shows majority of Europeans want to boycott US products

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