Ugg
Opinion

The rumours are (sadly) true: wedge sneakers are here to stay

Laura Scholz
20.7.2026
Translation: Veronica Bielawski

Some trends deserve to have a comeback. And then there are wedge sneakers. Following Isabel Marant, Converse and Puma, UGG has now also launched a sneaker with a built-in wedge heel – and I’d love to know what you think of it.

Wedge sandals – that is, sandals with a sole that rises towards the heel – were never really my thing. But I understand that they’re more comfortable and less wobbly than conventional high heels, and that’s why they’ve built up such a big fan base.

But when French designer Isabel Marant launched the Bekett sneaker with a hidden wedge heel in 2010, I’d have loved to publicly distance myself from this aesthetic. Not that anyone would have listened. Classic case of an unpopular opinion. Why do I say that? Because those deformed trainers were a hit at the time – and again in 2022, when they were relaunched under the name Balskee.

In 2010, Isabel Marant launched the Bekett sneaker.
In 2010, Isabel Marant launched the Bekett sneaker.
Source: Isabel Marant
In 2022, Balskee brought the wedge aesthetic back.
In 2022, Balskee brought the wedge aesthetic back.
Source: Isabel Marant

Gen Z in particular, who celebrate just about all of 2000s and 2010s fashion, love Isabel Marant’s wedge sneaker. So much so that in recent years, more sports-oriented brands like Converse and Puma have followed suit with wedge heels.

Converse Chuck Taylor All Star Wedge
Sneakers
CHF77.–

Converse Chuck Taylor All Star Wedge

Pavement Stiefelette (40)
Boots
CHF176.95

Pavement Stiefelette

40

Converse Chuck Taylor All Star Wedge
CHF77.–

Converse Chuck Taylor All Star Wedge

Pavement Stiefelette (40)
CHF176.95

Pavement Stiefelette

40

If you, like me, were hoping that this second wedge sneaker wave would slowly but surely flatten, then you, like me, didn’t reckon with Ugg. The American brand, which you probably know best for its divisive sheepskin boots, announced in mid-July that it had given its popular Lowmel sneaker a makeover. You guessed it: one featuring a wedge heel.

The Lowmel sneaker has had a wedge since July 2026.
The Lowmel sneaker has had a wedge since July 2026.
Source: Ugg
Price tag: CHF 199.95.
Price tag: CHF 199.95.
Source: Ugg

The suede shoe with wide laces and unmistakable wool lining costs around 200 francs in the Ugg shop and is clearly made for the approaching autumn/winter season. So sporty wedges will be sticking around at least until then. Whether that’s good news or bad news is, of course, entirely up to you.

Let me know your thoughts on wedge sneakers in the comments!

Header image: Ugg

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