

New arrival: Skin care for dry skin from La Roche-Posay
If you suffer from extremely dry skin or are prone to neurodermatitis, the "Lipikar Baume AP+Max" skincare range could be something for you.
Tightness and constant itching are the accompanying symptoms of dry skin. If you are familiar with this, you know that scratching only provides short-term relief. The skin reacts irritably and a vicious circle of itching and scratching begins.
The brand La Roche-Posay, which specialises in medical skin care, offers a range of products designed to help with dry skin and atopic dermatitis.
Strengthening the microbiome
Many people find the idea of millions of tiny microorganisms romping around on our skin unappetising. But together, these tiny flatmates form a protective shield for our skin. This is the so-called «microbiome». And this is precisely where the modified formula is designed to work.
The manufacturer's so-called «neurobiome active complex» is designed to restore the skin's natural balance. In addition, Microresyl is supposed to ensure that harmful bacteria are less able to colonise the skin.
La Roche-Posay relies on two other substances known in cosmetics. Niacinamide, also known as vitamin B3, is said to not only strengthen the skin barrier but also regulate sebum production. It is also effective against redness. Finally, shea butter is added as a moisturiser.
Promises up to 72 hours of protection
The modified formula of the «Lipikar Baume AP+Max» balm is designed to combat itching for up to 24 hours. We stock it in two sizes: 200 millilitres for on the go or to try out and 400 millilitres.
According to the description, the product is suitable for sensitive skin, regardless of age. The texture is said to be neither greasy nor sticky.
Light balm to complement the range
If you prefer a lighter consistency, there is an alternative in the form of «Lipikar AP+M Light Balm».
According to the manufacturer's own tests, 92 per cent of test subjects noticed immediate relief from skin discomfort.
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Presentations of select new products at Digitec and Galaxus. Tested, to the point, no marketing blah.
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