Yes, our Black Friday list has been leaked

Philipp Rüegg

29.11.2019

Translation: machine translated

Is our list of Black Friday offers actually leaked? Yes, it is. To the delight of many users. How could this happen?

Many digitec and Galaxus users were amazed when a list of all the special offers went viral a few days before Black Friday. The list also appeared in the WhatsApp groups of many employees. A huge document with prices, discounts and internal comments. The customers were delighted, but not so much the digitec employees involved. What happened?

The colleagues responsible for Black Friday and Cyber Monday entered their offers in a joint document. They were busy commenting and editing. The list was confidential and only intended for internal purposes. However, someone apparently shared it with their private circle. From there, it spread like wildfire. It even appeared on Twitter.

Is it the right list?
Yes, but not the latest version. The same applies to the Cyber Monday offers that were also leaked. Nevertheless, many users were given an unusually deep insight into our work. For the product managers and sourcers who put a lot of sweat and energy into the campaign days, this is naturally less pleasing.

How will we prevent such leaks in future?
We have a corporate culture based on trust and transparency. We have not yet decided how we will react. But we will certainly consider whether we will work with other tools and/or restrictions next year. <p

Philipp Rüegg

Senior Editor

Philipp.Rueegg@digitecgalaxus.ch

As a child, I wasn't allowed to have any consoles. It was only with the arrival of the family's 486 PC that the magical world of gaming opened up to me. Today, I'm overcompensating accordingly. Only a lack of time and money prevents me from trying out every game there is and decorating my shelf with rare retro consoles. more

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