
Guide
Comparing headlamps: one bright, one clever, one efficient
by Lorenz Keller

Every year on Galaxus, we have a Black Friday Week. It starts on the Monday before Black Friday and ends on the Monday after. Rather than restricting the bargain hunting to Black Friday and Cyber Monday, we’ll be hosting an entire week of exciting deals in limited quantities and attractive offers on brands.
Every year at the end of November, Black Friday is in the calendars of retailers and customers alike. Our Black Friday Week starts as early as the Monday before Black Friday. From then until Cyber Monday, there’ll be new deals in limited quantities every day – around 1,000 in total.
There’ll also be attractive brand promotions. That means there’ll be discounts across selected brands’ entire product ranges. You can benefit from these offers all week – up to and including Cyber Monday.
And if you’re not in a hurry anyway, how about choosing the «no-rush shipping» option? This would be a huge help to our colleagues in logistics and also to Swiss Post and Planzer, especially around Black Friday. So, if you choose that, a big thank you to you!
It all depends on the product. Since margins tend to be low for retailers in the electronics sector, smaller discounts are generally the norm there compared to other sectors, such as furniture or clothing. The better our buyers negotiate with manufacturers and suppliers, the sweeter the deals you get.
In addition to the price, we want you to know the level of quality you’re getting. That’s why Galaxus provides information on warranty claims and returns, showing how often customers send a particular product back or how often it generates warranty claims.
Well, if those aren’t all good reasons to shop at Galaxus, then I don’t know what would be!
No, no. This has only happened to us once. But it’s almost endearing that so many of you still remember the embarrassing event from four years ago.
This article was first published in 2021. We update it each year with the latest information on Black Friday or Black Friday Week on Galaxus. Certain comments below may refer to a previous version of the article. You can see how old each comment is. You also have the option to re-sort the comments – for example, you can choose to see the newest at the top.Journalist since 1997. Stopovers in Franconia (or the Franken region), Lake Constance, Obwalden, Nidwalden and Zurich. Father since 2014. Expert in editorial organisation and motivation. Focus on sustainability, home office tools, beautiful things for the home, creative toys and sports equipment.
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Show allWe know that people start gearing up for Black Friday much earlier than the day itself. Around early November, Galaxus’s search bar is increasingly filled with those two special words: «black friday». We hear you. You want to know what amazing deals we can offer you. Is it a stylish lamp that you’ve had on your watch list for a long time? Or that fully automatic coffee machine you’re after to make working from home more pleasant? Or do you long for a robot vacuum cleaner to keep your floors clean? Come now, admit it, you’re really after that one Lego set you’ve been eyeing for ages… So that you have every opportunity to look forward to Black Friday Week, here’s a short list of the questions we’re most frequently asked. And the answers, of course.
The short answer is: as long as is indicated on the product. Instead of overpromising, we try to set deadlines we can keep. Nevertheless, deliveries can sometimes take a little longer during Black Friday Week. Our logistics department is already reporting a high volume of orders, and this is expected to peak during Black Friday week. As a result, deliveries may be delayed and next-day delivery may not be possible. However, the delivery time you see on the product page is always what’s currently valid.
On the last Friday in November. Fun fact: Black Friday was invented by US retailers. The special holiday was meant to boost business after Thanksgiving Day. There are various theories surrounding the origin of the name «Black Friday». My personal favourite is the idea that the day used to be so lucrative that merchants would end up with black fingers from counting dollar bills. Of course, with almost all transactions being cashless nowadays, this doesn’t happen any more.
We always want Galaxus shoppers to have a good shopping experience – not just on Black Friday. That’s why our product development, logistics, customer service, purchasing and marketing teams are constantly working on improvements. One feature I particularly recommend is our price transparency indicator. You can see daily price fluctuations across the past twelve months for a large number of products on our site. This way, you can see whether a bargain really is a bargain. You can also check whether there’s any truth to the occasional accusation that our prices go up before Black Friday to artificially increase a discount. Just so we’re clear, Galaxus doesn’t get involved in those kinds of business practices.
No, Singles’ Day was invented in China to boost the country’s retail industry. Black Friday, on the other hand, is an American concept (see above). In China, people shop until their smartphones glow on Singles’ Day, or 11/11. That being said, consumer confidence probably wasn’t quite as high last year as in the past. That’s if the state media’s reports – only providing information on the number of packages sent (article in German) instead of concrete sales figures – are anything to go by.
Okay, chances are you didn’t ask this question if you can distinguish between Monday and Friday. Cyber Monday is the last in a series of crazy shopping days. On 1 December, online shops (yes, Galaxus, too) offer one last round of special deals before Christmas. Cyber Monday was also invented by the Americans. To recap: the Monday following Thanksgiving (which is the fourth Thursday in November) was and is a response from online shops to Black Friday, which was originally launched by brick-and-mortar retailers.

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