Crazy Color is the UK’s number one producer of vivid hair color, and we have been perfecting our range since 1977! Our semi-permanent hair dye has been created using a gentle conditioning formula that keeps your hair hydrated and healthy. Our vivid hair dye lasts around 10-12 washes, making it perfect for those who like to regularly change their look or for those looking to experiment and try something new. Our semi-permanent hair color is cruelty-free and free from ammonia. What are you waiting for? It’s time to live your life in color!
This semi-permanent deep red hair dye is named after a ruby gemstone due to its smoldering, rich dark color. Ruby Rouge is a dramatic shade that is well suited for an all-red look or as a highlighter if you're just looking for a pop of color! To achieve the best results, we recommend lightening your hair to level 9 or 10 (blonde) before use. It is also suitable for level 8 (light brown) hair; however, results will only be tonal. Go deep red for a vampy look!.