Samsung The Serif 4K

Enjoy viewing your TV from various perspectives - and it's not just about the display. The Serif presents a perfectly rounded design and integrates harmoniously as a design object. With the included elegant Serif stands, you can position The Serif freely in the room. It looks great even in small spaces, and thanks to the detachable stands, it can be set up flexibly. Quantum Dots absorb light and transform it into stunning colors with 100% color volume, remaining vibrant in both bright and dark lighting conditions. With HDR10+, every scene is analyzed frame by frame, and brightness is adjusted accordingly. Its I-shaped design, combined with a narrow frame, draws all eyes to The Serif. Its pure, emotional design gives it a captivating appearance that sets it apart from other TVs. Whether it's the latest morning news, the perfect atmosphere for your party, relaxing background music for a restful evening, or the ability to share photos with your loved ones, The Serif's Ambient Mode leaves little to be desired. On The Serif, you can choose which voice assistant you want to use. Opt for Samsung Bixby or Amazon's Alexa and discover what you can control with your voice. The Serif can detect sounds in your environment that might distract you. The intelligent audio system then enhances the voices in the content, allowing you to follow the important dialogues comfortably.