News + Trends
Samsung, LG, Hisense and Changhong present smart appliances for laundry at CES 2026
by Lars Petersen
Once a Miele, always a Miele.
19.1.2026, ends 31.3.2026
Translation: machine translated
There are many reasons to choose Miele:
Excellent quality
Whether in laundry care, hoovers or in the kitchen: before Miele appliances come onto the market, they have to pass the strictest load and endurance tests. We test our domestic appliances for a service life of up to 20 years. That's not just a number, it's a promise. We make no compromises when it comes to quality and durability. That is part of our identity. Numerous top rankings in renowned product tests worldwide speak for themselves.
The Miele design
Our design stands for innovation, value and timeless elegance. It shapes the relationship between people and the product, fulfils expectations, facilitates handling and creates trust. Numerous awards for outstanding product design show that Miele achieves this in a special way.
Smart technology for greater convenience and resource conservation
Global trends such as digitalisation, longevity and the growing desire for individual solutions and simplification are shaping the everyday lives of many people. In an increasingly complex world, our customers are looking for reliable innovations that make their everyday lives easier and create special moments. New smart home applications from Miele simplify complex processes and provide tips for sustainable and energy-saving handling. The fun factor is not neglected in all of this. With the Consumption Dashboard, users can also keep an eye on the energy consumption of their domestic appliances at all times and compare consumption over time.
The Miele Service
Our fast and efficient customer service has been voted the best in the industry several times. And we'll even come to your home if you want personalised product instructions or your Miele appliances professionally cleaned. Because our commitment doesn't end with the purchase. We are always there for you.
Another focus of the Miele service is online self-help programmes. Our digital solutions enable users to rectify common faults themselves, without having to wait or call out a technician. Self-help videos on YouTube, which offer practical step-by-step instructions, are particularly popular.
The Miele brand promise
Since its foundation in 1899, Miele has followed its brand promise 'Always better'. This means that we do everything we can to come a little closer to our claim of 'Always better' every day and to continuously develop ourselves further. For our customers, this means the reassuring certainty that they have made a good decision with Miele - probably one for life.
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The content of these articles has been determined by the manufacturer. They commissioned and paid for this service.
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