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Fitness from the retailer for at home

Patrick Bardelli
2.4.2020
Translation: machine translated

Migros is the largest operator of fitness centres in Switzerland. The orange giant has also been offering online courses for some time. Now this is not just a supplement, but a replacement for a visit to the gym.

About one million people in Switzerland have a fitness subscription. Around 1200 studios offer their services. Or rather: offered their services. Because gyms are closed as a result of the coronavirus crisis. @home is the fitness buzzword of the moment.

Migros Fitness@home

The ad-free platform Migros Fitness@home offers over 1,000 instructional videos on 20 different sports. From yoga to HIIT workouts, there is something for every taste and all genders, according to Migros.

As a Migros fitness subscription holder, this offer is available to you free of charge. It is already integrated into the Migros Fitness app. It is available from Google Play or the App Store. For everyone else, the annual subscription costs 96 francs, or 8 francs per month. If you take out a six-month plan, it's 11 francs a month, and if you buy a monthly subscription, you pay 15 francs.

In return, Migros promises added value compared to social media platforms such as YouTube. Thanks to the cooperation with its partner Fitnessraum, high-quality videos are available and the workouts are accompanied by professional trainers.

There are also motivational tools such as training calendars, statistics, course recommendations and weekly plans. Among other things, you can specify how many minutes of exercise you want to do per week and how many calories you want to burn with your workouts. The calorie consumption per workout is calculated based on your height and weight. You can sign up for Migros Fitness@home here.

Migros is just one of many companies offering fitness programmes at home in the age of social distancing. These programmes are springing up like mushrooms on Instagram and the like. On @galaxus_sport, for example, you can now dance your way to fitness twice a week. But what are these programmes good for? And is it worth spending money on them when many workouts are available for free online? Follow my author profile here and find out over the next few weeks.

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From radio journalist to product tester and storyteller, jogger to gravel bike novice and fitness enthusiast with barbells and dumbbells. I'm excited to see where the journey'll take me next.


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