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10 questions for K-beauty expert Lilin Yang
by Natalie Hemengül
Everyone wants Orgasm! 3 product lines that have become staples in the beauty scene
31.3.2025
Translation: Veronica Bielawski
Longstanding bestsellers are hailed as «hero products» – and beauty brands milk them to the max. Here are three examples.
These products are a safe bet; their popularity boosts sales. Not to mention that it’s more efficient and cost-effective for brands to launch new products as part of an existing, legally protected line. I find myself being surprised again and again at how stubbornly some hero lines persist. Here are three of them.
Orgasm by Nars
These days, you can not only get variants of the blush with new textures and colour gradations to suit different skin tones, but also Orgasm-branded products from different categories, such as lip products and eyeshadow.
The lipstick listed here is a slightly darker variation, namely Pillow Talk Medium.Advanced Night Repair Serum by Estée Lauder
Header image: Instagram @narsissist
Natalie Hemengül
Senior Editor
Natalie.Hemenguel@digitecgalaxus.chAs a massive Disney fan, I see the world through rose-tinted glasses. I worship series from the 90s and consider mermaids a religion. When I’m not dancing in glitter rain, I’m either hanging out at pyjama parties or sitting at my make-up table. P.S. I love you, bacon, garlic and onions.
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