
Behind the scenes
Why digitec launched a mobile phone subscription
by Aurel Stevens
Our «community» billboards show genuine product ratings written by genuine customers. These ratings aren’t always positive, but they’re always entertaining.
Our community has written around 25,000 contributions to discussions, 200,000 questions and answers and 250,000 ratings for products that are currently in our product range. This is invaluable, as our primary goal is to make sure our customers find the products that are right for them. Our aim with this campaign is to encourage customers to keep on exchanging ideas, discussing opinions and helping each other out within the community.
Check out all our billboards in German and in French.
M stands for maximum merriness and motivation.