New Balance WS327MO

When leisure jogging became popular in the seventies, the demand for running shoes shifted from mere existence to performance. Even if the designs of this time can be described as simple by today's standards, running shoes nevertheless established themselves in this decade. The 327 sheds new light on the seventies as a time of innovation by boldly taking classic design elements and reimagining them in a thoroughly modern way. With an edgy reinterpretation of the tried and tested wedge silhouette, oversized asymmetric 'N' branding and a wraparound trail-style lug outsole, the 327 offers nothing less than a complete reinterpretation of our traditional running shoe.