Pupa Milano Shock Plump Bling Bling 012 Ruby Crush 5ml

Lips are instantly more volumized, fuller, and plumped for a long time, with a shimmering finish for a dazzling impact. Shock Plump uses a technology that combines thermo-cryo active ingredients to create a dual reaction on the lips, stimulating microcirculation for a super-shock ‘hot-cold’ effect. Chilli, which has a hot effect, creates an immediate tingling sensation, while menthol, which has a cold effect, provides a long-lasting cooling sensation. This explosive combination results in lips that are instantly and visibly volumized and tinted with a natural flush.

The formula is enriched with a high percentage of multi-reflective pearls that create an extraordinary sparkling effect. The super glossy and shimmering texture multiplies the light, amplifies the three-dimensional look, and enhances the volume effect, resulting in even fuller, more plumped, and irresistibly shiny lips, the stars of a true bling bling effect.

93% more voluminous lips*
86% plumping effect for up to 4 hours*

+ 55% volume** - maximum
+ 18% volume** - average

*Self-assessment test. Participants who experienced the effect. 30 participants. 28 days of application.

**Instrumental test. 20 participants. After 10 minutes.

Clinically and dermatologically tested. Made in Germany.