Lips are instantly more volumized, fuller, and plumped for a long time. Shock Plump uses a technology that combines thermo-cryo active ingredients to create a dual reaction on the lips, stimulating microcirculation for a super-shock ‘hot-cold’ effect. Chilli, which has a hot effect, creates an immediate tingling sensation, while menthol, which has a cold effect, provides a long-lasting cooling sensation. This explosive combination results in lips that are instantly and visibly volumized and tinted with a natural flush. The super glossy texture enhances the volume effect with extraordinary three-dimensionality, making the lips appear smoother and more even.
The pH-reactive product 001 Pure Kiss offers tailor-made color to suit any lips.
93% more voluminous lips*
86% plumping effect for up to 4 hours*
+ 55% volume** - maximum
+ 18% volume** - average
*Self-evaluation test. Participants who experienced the effect: 30 individuals over 28 days of application.
**Instrumental test: 20 individuals after 10 minutes.
Clinically and dermatologically tested.
Made in Germany.
Lipstick type  | Lip gloss | 
finish  | Shiny  | 
Colour code + Colour description  | 04 - Cherry Cola  | 
Item number  | 54946612 | 
Manufacturer  | Pupa Milano | 
Category  | Lipstick | 
Manufacturer no.  | 020142A004 | 
Release date  | 25.2.2025 | 
Colour  | Red  | 
Colour code + Colour description  | 04 - Cherry Cola  | 
Exact colour description  | Cherry Cola  | 
Lipstick type  | Lip gloss | 
finish  | Shiny  | 
covering power  | Transparent  | 
Product line  | Shock Plump  | 
CO₂-Emission  | |
Climate contribution  | 
Items per sales unit  | 1 x | 
Content  | 5 ml |