Bbcos Innovation Evo Hair Color in shade 1221 Super Highlift Violet Ash Blonde is a professional hair dye designed to achieve extremely light blonde tones with cool violet-ash undertones. This 100 ml formulation utilizes advanced high-lift technology to lighten hair by up to seven levels while simultaneously neutralizing unwanted warm and yellow tones. The ammonia-based cream formula ensures even application and consistent results across all hair types. The violet-ash base counteracts yellowing and maintains a naturally cool blonde tone. Suitable for professional salon use, this hair color provides reliable coverage and predictable color development. The creamy consistency prevents dripping and allows for precise application from roots to tips. With a processing time of approximately 30-45 minutes, depending on hair texture and desired lift, this product delivers vibrant, long-lasting color results. The formulation includes care ingredients to preserve hair structure during the coloring process. Each 100 ml tube provides enough product for medium-length hair applications. The Super Highlift series is specifically designed for maximum lightening results while preserving hair quality. This shade creates a sophisticated platinum blonde with subtle violet reflections, ideal for modern, dimensional blonde looks. The product requires mixing with a suitable developer for activation and optimal performance.
desired hair color  | Blond  | 
Content  | 100 ml | 
Type of hair dye  | Permanent hair dye  | 
Item number  | 62119802 | 
Manufacturer  | BB Cos | 
Category  | Hair colouring | 
Release date  | 15.9.2025 | 
desired hair color  | Blond  | 
Colour code + colour  | 1221 Super Highlift Violet Ash Blonde | 
Type of hair dye  | Permanent hair dye  | 
texture  | Cream  | 
brightening level  | 7 x | 
application time  | 45 min | 
Hair type  | All hair types  | 
Product line  | Innovation Evo  | 
CO₂-Emission  | |
Climate contribution  | 
Content  | 100 ml |