Das 12-Wochen-Jahr: Wie Sie in 12 Wochen mehr schaffen als andere in 12 Monaten

Without a plan, you will not achieve success. Most organizations and individuals work with annual goals and plans, essentially following a twelve-month execution cycle. However, Brian Moran and Michael Lennington have found that annual plans and goals create unforeseen obstacles, preventing the best possible outcomes from being achieved. The traditional annual execution cycle creates the illusion that there is still plenty of time to reach goals, especially at the beginning of the year.

Brian Moran and Michael Lennington have redefined a "year" as 12 weeks. The core idea behind the 12-week cycle is that traditional "annualized" thinking is highly unproductive and lacks a healthy sense of urgency. In contrast, there simply isn't enough time in 12 weeks to become complacent. The urgency increases and becomes more pronounced. The "12-Week Year" creates a focus and clarity about what is most important—and a sense of urgency to do it now. This leads to getting more of the important things done, significantly impacting results. In this audiobook, you will learn how to harness the power of a 12-week year to achieve better results in every area of your life.