Big Ideas: The Little Book of Psychology

How does the brain remember faces? What makes us choose one decision over another? Where does language come from? Can we really measure intelligence? DK's The Little Book of Psychology answers all these questions and provides insight into this fascinating field of science. Whether you are a student, an expert, a novice, or have a general interest in the human mind, this portable guide is the perfect choice to start exploring and understanding psychology. From cognitive to behavioral psychology, this stimulating guide covers all major schools in the field. It includes doctrines and quotes from major thinkers including Sigmund Freud, Noam Chomsky, and Kurt Lewin. Small biography boxes provide brief biographical details of all the thinkers. With the use of powerful and witty illustrations and easy, jargon-free explanations, The Little Book of Psychology demystifies hard-to-grasp concepts and shows how these ideas have shaped our knowledge of the human mind.