LG OLED55A29LA

The self-illuminating pixels of LG OLED TVs light up independently – without any additional backlighting that could dull their brightness. This results in perfect blacks in dark areas, free from light bleeding or halo effects. Enjoy a razor-sharp image with unparalleled depth. The intelligence behind the beauty: the α7 Gen5 4K AI processor enhances foreground and background objects using deep learning algorithms to give them a more natural depth. Additionally, it also ensures more vibrant and accurate colors. Self-illuminating pixels achieve the deepest blacks for sharp contrasts, in all lighting situations. The images are more clearly defined, allowing you to see subtle details that would normally escape your notice. Dynamic Tone Mapping uses the α7 4K AI processor of the 5th generation to recognize the content being displayed and apply the optimal tone curve. The result is a naturally looking HDR image with deeper contrast and even more detail richness. Need inspiration for a movie night? ThinQ provides recommendations tailored to your personal taste. Simply set up profiles for everyone in your household to quickly dive back into your favorite series and receive customized news and sports updates. Intelligent voice control through Google Assistant, Amazon Alexa, Apple AirPlay, and other services makes controlling your LG OLED TV easier and faster than ever before.