Discussions about Naïf

Logo of the Naïf brand


Naïf is an honest skin care without additional frills. This means Naïf does without unnecessary additives and is suitable for every skin type - whether big or small. The brand was created by two fathers Jochem and Sjoerd from the Netherlands first for children, later supplemented by products for mothers and the whole family.
Thousands of positive feedbacks from parents all over Europe show that both founders did everything right. The sustainable packaging concept is also convincing; Naïf packaging is made of bioplastic with sugar cane as the main ingredient. With a 200ml tube, this simply saves 64 grams of plastic!

What do you find in Naif care products?
High content of natural ingredients, high quality natural oils (avocado, sunflower, apricot, sweet almond, macadamia and others), plant extracts of lavender and rosemary, only hypoallergenic perfume that does not irritate, other important substances such as aloe vera or shea butter, dermatologically tested and pH neutral, also suitable for allergy sufferers, suitable for pregnant and breastfeeding women, gluten-free and 100% vegan.

And what you will not find in it?
The mineral oils, PEGs and synthetic emulsifiers, allergenic perfumes, essential oils, no parabens, BHA / BHT, phenoxyethanol or other chemical preservatives, SLS / SLES sodium laureth sulfate, synthetic dyes, gluten, triclosan.

Naïf skin care does not contain chemicals, unnatural colors or other unnecessary ingredients. Naïf has not been and will not be tested on animals. Naïf products can be used up to 12 months after opening. Unopened products have a shelf life of 3 years. The more you use, the better.