Joya Nova Blue Men

The sporty sneaker with comfort

The sporty sneaker is made from textile material and is 100% vegan.

The Nova features the Joya Active sole. This sole technology offers an ideal combination of cushioning, rebound, and stability.

Joya shoes promote natural walking and healthy standing.

Joya shoes support the natural rolling motion of the foot and actively contribute to a healthy movement pattern. They encourage an ergonomic walking style that strengthens the muscles while effectively relieving the back, foot, and leg joints.

Muscle activation through elastic soles.

Thanks to Swiss technology and the innovative, soft-elastic sole, you move continuously even while standing. This subtle instability activates the deeper muscles in the back and feet and supports improved posture – effortlessly and without additional effort.

Recommended by experts: Joya shoes as a back-friendly solution.

With every step, Joya shoes provide noticeable comfort and well-being – a reason why they are highly regarded not only by customers but also by doctors and physiotherapists. The Association for a Healthy Back (AGR) has awarded Joya shoes for their exceptional back-friendly qualities. Their ergonomic benefits have also been confirmed by the Forum for a Healthy Back – better living e.V. and the Federal Association of German Back Schools (BdR) e.V.