Best selling Laundry detergent + Fabric care

Here you’ll find the best-selling product in the Laundry detergent + Fabric care category. The ranking is primarily based on sales volume, while also taking factors such as availability, price trends, and overall customer relevance into account. For each product, we provide a short description and the most important insights from customer reviews so you can quickly compare the most popular options. This page always stays fresh and updates automatically.

1. Nikwax Set Tech Wash & TX.Direct Wash-In 2 x 1 litre

Breathable, waterproof clothing sweats very quickly in damp and wet conditions and gets wet on the inside. If the outer fabric absorbs water, the clothing can lose up to 70% of its breathability. The durable water repellent (DWR) properties of the outer fabric of your jacket must be maintained to ensure comfort. With regular cleaning, you can clean your equipment 5-6 times with Nikwax Tech Wash before the waterproofing needs to be renewed. If Nikwax Tech Wash alone is not enough to refresh the durable water repellent (DWR) protection of your equipment (i.e. water does not bead off the fabric surface), it is time to refresh the waterproofing with the appropriate Nikwax waterproofing agent. 1x 1l tech Wash and 1x 1l TX Direct. 

2. bluu Universal Waschstreifen

With the ultra-concentrated washing strips from bluu, you only have advantages: More space at home, no lugging around, no sticky containers or annoying powder on the floor. Dosing is super easy: 1 strip for 1 wash load. The bluu washing strips are your universal everyday hero from 15 - 95 °C, either in the machine or by hand. With the bluu washing strips you can wash all textiles, whether white, black or coloured. Even wool, silk or cashmere will be clean with bluu. This is how it works: 1. Put the laundry in the drum. 2. Place the bluu washing strip on top. Simply place the bluu washing strip on top of the laundry and it will dissolve within a few seconds as soon as water is added. 3. start the washing process. And now just press "Start". Your laundry will smell fresh and delicate. This is how sustainable washing works! One-for-all: Universal detergent without plastic, vegan (certified with the vegan flower), easily biodegradable according to OECD criteria, free from optical brighteners, bleaching agents and colourants. Dermatest has dermatologically tested our washing strips for skin compatibility and awarded us the "Very Good" seal. Only the best for your laundry and skin. 

3. Miele UltraPhase FloralBoost

Set 6 UltraPhase FloralBoost from Miele is a highly effective universal detergent specially developed to effectively remove even stubborn stains while protecting the environment. With a unique formula containing special high-performance enzymes and active oxygen, this detergent cleans your laundry thoroughly, even at low temperatures from 30°C upwards. This not only contributes to the longevity of your clothes, but also reduces energy consumption. The set includes six bottles that offer a high concentration of detergent, so less packaging is needed per wash cycle. Miele is committed to sustainability and is committed to offering environmentally friendly products that are both effective and gentle. The floral fragrance also ensures a pleasant washing experience. 

4. Held Universal

NEW, universal detergent concentrate
100 washloads
Protects colours and washes perfectly clean.
Strong against stains

Dermatologically tested
With vegetable ingredients

user's manual
For white wash and colourfast. Suitable for washing temperatures 30°C 40°C 60°C.

Not suitable for wool and silk. Use Held wool & mild detergent.

1 lid = 35 ml

Ingredients:
5-15% non-ionic & anionic surfactants. <5% Soap, scents (limonene, linalool, geraniol, butylphenyl methylpropional, citronellol), enzymes. Other: water, sodium citrate, alcohol, glycerine, polypropylene terephthalate, trisodium ethylenediamine disuccinate, lactide acid.
Held by Ecover Detergent Liquid Universal 1 piece 5 l, Application: Total wash, Detergent type: Liquid, Scent: Hibiscus, Jasmine, Number of wash loads: 100, Packaging unit: 1 piece, Volume: 5 l. 

5. Ariel All-in-1 Pods Universal

The All-in-1 PODs Extra Odour Control have an additional blue chamber and offer powerful stain removal and odour neutralisation from the very first wash. In addition, the Ariel All-in-1 PODS washing capsules have been developed for cold washing and dissolve quickly even in cold water for excellent stain removal from the first wash. Wash colder with Ariel All-in-1 PODs Extra Odour Control: save energy with every wash and reduce your CO₂ emissions. The 100% water-soluble film of the PODs dissolves completely on contact with water, releasing the powerful stain-removing formula that delivers Ariel's most thorough and powerful clean with All-in-1 Pods. The Ariel All-in-1 PODs Extra Odour Control packaging is 100% recyclable in the Yellow Bin. Caution: Keep out of the reach of children. Causes serious eye damage. Causes skin irritation. Always keep the Ariel All-in-1 PODs washing capsules out of the reach of children. 

Ariel All-in-1 Pods Universal (136 Washing cycles, Wash pods)
Laundry detergent + Fabric care
−27%
only 314 of 600 remaining
CHF32.90 was CHF44.90

Ariel All-in-1 Pods Universal

136 Washing cycles, Wash pods

6. Held Wool & Fine

Held Fine Detergent Wool & Delicates - Water Lily & Honey Melon 1 L - Gently cleans, protects, and cares for delicate fabrics

The Held Fine Detergent Wool & Delicates in a 1L bottle impresses with its formula that gently cleans and cares for clothing, helping it to last longer. The detergent removes stains from laundry and helps maintain the fiber strength of sensitive fabrics. The formula is based on plant-derived, biodegradable ingredients and minerals. It is vegan-friendly due to its plant-based composition. Held's detergent gives laundry a fresh scent of water lily and honey melon. Additionally, it is gentle on the skin – it has been dermatologically tested on sensitive skin. The 1 L bottle of concentrated liquid detergent is sufficient for 22 washes when used as directed. For this purpose, the detergent bottle is equipped with a dosing cap.

Product benefits in detail:

- Plant-based formula
- Gently cleans and strengthens fibers
- Fresh scent
- 100% recycled bottle (except for the cap)
- 100% recyclable packaging
- Vegan-friendly, as it is plant-based
- Content: 1 L / 22 washes

All ingredients are biodegradable (DID list/OECD tests) except for minerals. The bottle is made from 100% recycled plastic. The cap is made from 50% recycled plastic.

Ingredients: 5-15% non-ionic surfactants, less than 5% anionic surfactants, soap, fragrances (Limonene, Citral). Others: Alcohol, sodium citrate, table salt, citric acid. 

7. bluu Silvertrooper

Defeat bacteria, germs and bad odours. Wash your laundry hygienically and freshly. The silvertrooper is the natural alternative to fabric conditioner with a long-lasting antibacterial effect. The viscose-based silver cloth can be used for up to 150 wash loads. In addition, the washing temperature can be lowered by 20 °C for the same hygienic effect. The silvertrooper is fragrance-free, suitable for all textiles and the first viscose-based silver cloth available. The silver ions ensure a long-lasting deposit of freshness on the laundry.

What characterises the silvertrooper?: Made with 580 m of silver yarn - a total of 1 g of silver. Natural alternative to sanitiser. Lasts up to 1 year (150 washes). Antibacterial effect. Without plastic. Makes laundry hygienically clean and fresh. Save money & energy: With the silvertrooper you get the same hygienic effect at 40° as at 60°. Silver ions ensure a fresh deposit on the laundry. Free from fragrances. Suitable for all textiles. First viscose-based silver cloth. Made with love in Germany.

How it works:

1. put the laundry in the washing machine as usual with bluu washing strips.

2. add the silvertrooper.

3. start the desired wash cycle.

4. enjoy the rebellion against bacteria, germs and odours (unfortunately the fight is not visible to the naked eye).

5. leave the silvertrooper to dry: in the tumble dryer, on the washing line or over the drum door. 

8. Washo Washing strips

Simply place Washo in the machine, fill it with laundry, and you're good to go. The Washo strip dissolves instantly in water and gently cleans every load while also protecting the environment. What sets Washo apart from conventional detergents? Washo puts an end to overdosing and environmentally harmful practices. Traditional detergents are often designed for tough stains, even though 90% of our laundry is just normally dirty or sweaty. Washo delivers full washing power—without compromise, but sustainably. Washing with Washo makes your life easier. Heavy plastic bottles are finally a thing of the past. Washo's laundry strips are 20 times lighter than conventional detergents while providing the same cleaning power. More doesn't always mean better. Overdosing on detergent can negatively affect the wash results, leaving residues in the machine and on your clothes. Additionally, overdosing puts a strain on water resources and harms our environment. With Washo, you save unnecessary costs and wash your clothes without a guilty conscience. 

9. Ariel All-in-1

Discover Ariel, the No. 1 most recommended detergent brand by leading washing machine brands in Germany, such as Bauknecht, Siemens, Bosch and AEG. Ariel presents the Allin1 PODs washing capsules Universal+, now with an extra red chamber and effective even in cold water on 7-day-old dried stains. They have been developed for cold washing and feature unique technologies such as Cool Clean technology. Wash colder with Ariel Allin1 PODs Universal+: Save energy with every wash and reduce your laundry's CO2 emissions. In addition, the packaging of Ariel Allin1 PODs washing capsules is 100% recyclable and can be disposed of in the yellow bin. The 100% water-soluble shell of the PODs dissolves completely on contact with water, releasing the powerful stain-removing formula that ensures the thorough and powerful cleaning of Ariel Allin1 Pods Universal+. Caution: Keep out of the reach of children. Causes serious eye damage and skin irritation. Always keep Ariel Allin1 PODs detergent capsules out of the reach of children. 

10. Nikwax Down Wash Direct

The first care product specifically designed for cleaning and optimizing the thermal performance of both regular and hydrophobic down. Down Wash Direct effectively cleans, refreshes the water-repellent properties, and simultaneously revitalizes the loft and insulating qualities of the down filling. 

Product order
See all products