
Too Many Face Serums? Here's How to Choose the Right One
Discover five essential factors to consider when selecting the perfect face serum for your skincare routine.
Last updated 1 week ago. Automatically generated content.


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Effect refers to the specific benefits a face serum offers to the skin, such as hydration, anti-aging, or soothing properties. Selecting the right effect is crucial for addressing individual skin concerns and enhancing overall skin health.
Popular options (you can select more than one)
Moisturising
Typical price
20.– to 54.–Contains hydrating ingredients like hyaluronic acid to lock in moisture.
Ideal for dry skin types, providing long-lasting hydration and a plump appearance.
Bestseller
Anti-ageing
Typical price
22.– to 72.–Formulated with active ingredients like retinol to reduce signs of aging.
Helps minimize wrinkles and fine lines, promoting a youthful complexion.
Bestseller
Nourishing
Typical price
20.– to 57.–Rich in vitamins and antioxidants to feed and protect the skin.
Boosts skin vitality and resilience, making it suitable for tired or stressed skin.
Bestseller
Regenerating
Typical price
22.– to 72.–Includes components that support skin cell renewal and repair.
Perfect for rejuvenating dull skin, enhancing its natural glow and texture.
Bestseller
Soothing
Typical price
20.– to 45.–Infused with calming agents such as aloe vera to reduce irritation.
Excellent for sensitive skin, alleviating redness and discomfort for a more even tone.
Bestseller
Skin type is a crucial consideration when selecting face serums, as it determines how the product interacts with your skin and its effectiveness. Choosing a serum suited to your skin type ensures optimal absorption, minimizes irritation, and enhances overall results.
Popular options (you can select more than one)
All skin types
Typical price
20.– to 57.–Formulated to suit a wide range of skin types, offering versatility and convenience.
Ideal for individuals unsure of their skin type or those looking for a universal product that works well for most skin conditions.
Bestseller
Sensitive skin
Typical price
20.– to 54.–Designed with gentle ingredients to minimize irritation and prevent reactions.
Perfect for individuals with easily irritated skin, ensuring soothing and calming effects without compromising effectiveness.
Bestseller
Dry skin
Typical price
20.– to 57.–Contains hydrating and moisturizing components to address dryness and flakiness.
Excellent for those experiencing tightness or rough patches, providing deep nourishment and improved skin texture.
Bestseller
Oily / Oily skin
Typical price
20.– to 57.–Includes ingredients that help regulate oil production and reduce shine.
Best suited for people with excess oil concerns, offering a matte finish and balanced skin appearance.
Bestseller
Impure Skin / Acne
Typical price
18.– to 38.–Features active components that target blemishes and prevent breakouts.
Recommended for individuals dealing with acne, promoting clearer skin and reducing pore congestion.
Bestseller

Beauty of Joseon Propolis + Niacinamide
30 ml
Sun protection factor (SPF) measures a face serum's ability to shield skin from harmful UVB rays, preventing sunburn and skin damage. Selecting an appropriate SPF is essential for maintaining healthy skin and preventing premature aging, especially during outdoor activities.
Popular options (you can select more than one)
SPF 30
Typical price
15.– to 38.–Offers moderate UVB protection, blocking approximately 97% of rays.
Suitable for everyday use, particularly for those with medium skin tones or limited sun exposure.
Bestseller
SPF 50
Typical price
12.– to 31.–Provides high UVB protection, blocking about 98% of rays.
Ideal for extended outdoor activities or individuals with fair skin prone to sunburn.
Bestseller

Beauty of Joseon Ginseng Moist Sun Serum
50 ml
SPF 50+
Typical price
11.– to 25.–Ensures maximum UVB protection, blocking more than 98% of rays.
Recommended for extreme sun exposure, such as beach outings or high-altitude environments.
Bestseller

Garnier Bha + Niacinamide Day Face Fluid 40Ml
40 ml
SPF 25
Typical price
17.– to 40.–Delivers basic UVB protection, blocking roughly 96% of rays.
Best for short outdoor exposure and suitable for individuals with darker skin tones.
Bestseller
Sustainability in face serums refers to the product's environmental impact and ethical considerations during production and usage. Choosing sustainable options helps reduce ecological footprints, promote ethical practices, and support long-term environmental health.
Popular options (you can select more than one)
Organic ingredients
Typical price
20.– to 40.–Derived from natural sources without synthetic chemicals, ensuring purity and safety.
Ideal for those seeking eco-friendly products, organic ingredients support healthier skin and environmental conservation.
Bestseller
No animal testing
Typical price
20.– to 43.–Products are developed and tested without using animals, ensuring ethical treatment.
Choosing cruelty-free serums helps support humane practices and aligns with ethical consumer values.
Bestseller

Lavera Anti-Falten Nachtcreme Q10
50 ml
Vegan
Typical price
20.– to 29.–Contains no animal-derived ingredients, making it suitable for plant-based lifestyles.
Vegan serums appeal to conscientious consumers, promoting animal welfare and environmental sustainability.
Bestseller

Lavera Anti-Falten Nachtcreme Q10
50 ml
Natural ingredients
Typical price
18.– to 33.–Utilizes ingredients sourced from nature, minimizing synthetic additives and chemicals.
Natural serums are beneficial for sensitive skin, offering gentle care while supporting ecological balance.
Bestseller
Choosing the right brand for face serums can significantly influence the product's effectiveness and user satisfaction, as brands like La Roche Posay, CeraVe, and The Ordinary are known for their unique formulations and skin benefits. The brand factor plays a crucial role in ensuring quality and trust, guiding customers towards reliable and suitable skincare solutions that cater to various skin types and needs.
Popular brands (you can select more than one)
La Roche Posay
Renowned for dermatologist-tested formulas that cater to sensitive skin.
Offers soothing serums that help improve skin texture and hydration.
Bestseller
CeraVe
Focuses on ceramide-rich formulations that restore the skin's natural barrier.
Ideal for dry or compromised skin, providing long-lasting moisture.
Bestseller
Estée Lauder
Known for luxurious, research-driven anti-aging serums.
Products often feature advanced ingredients that target fine lines and uneven skin tone.
Bestseller
Beauty of Joseon
Celebrated for using traditional Korean ingredients in its formulations.
Provides lightweight, hydrating serums perfect for daily use and natural glow.
Bestseller

Beauty of Joseon Propolis + Niacinamide
30 ml
The Ordinary
Specializes in transparent, science-based skincare at an affordable price.
Offers targeted serums that address specific concerns like acne or hyperpigmentation.
Bestseller

The Ordinary Niacinamide 10% Zinc 1%
60 ml









