Wirtschaftsunternehmen Sortiment
German, Peter Cremer, Klaus-Wilhelm Bramann, 2019Only 1 item in stock at supplier
Product details
The fifth edition of the "Wirtschaftsunternehmen Sortiment" has the subtitle "Handbook of the Book Trade." This work brings structure to the complex relationships within the industry and particularly assists newcomers and trainees in starting their professional careers. However, even "old hands" can refresh their knowledge, as all chapters addressing the digital work environment have been completely revised. Questions at the end of each chapter, totaling over 250, allow for individual knowledge assessment. The extensive index further makes this handbook an indispensable reference work in the field of book distribution. Peter Cremer and Klaus-Wilhelm Bramann are trained booksellers with subsequent professional experience and have also completed studies in Germanistics. Both have many years of teaching experience: Cremer at the Joseph-DuMont vocational college in Cologne and Bramann at the German Book Trade School (now mediacampus frankfurt) in Frankfurt. Additionally, both authors have been involved in various examination boards for the industry's newcomers.