Wie Unternehmen Lebensmittel vermarkten

German, Siegfried Pöchtrager, Oliver Meixner, Petra Riefler, Laura Wallnöfer, 2024
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Product details

How companies market food: Marketing case studies.

Key specifications

Language
German
topic
Economy & Law
Subtopic
Marketing
Author
Laura Wallnöfer, Oliver Meixner, Petra Riefler, Siegfried Pöchtrager
Number of pages
192
Book cover
Paperback
Year
2024
Item number
52557559

General information

Publisher
Facultas
Category
Reference books
Release date
1.11.2024

Book properties

topic
Economy & Law
Subtopic
Marketing
Language
German
Author
Laura Wallnöfer, Oliver Meixner, Petra Riefler, Siegfried Pöchtrager
Year
2024
Number of pages
192
Edition
1
Book cover
Paperback
Year
2024

Voluntary climate contribution

CO₂-Emission
Climate contribution

Product dimensions

Height
240 mm
Width
170 mm
Weight
381 g

30-day right of return if unopened
24 Months Warranty (Bring-in)

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  • 1.Beltz
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  • 1.Hachette
    0 %
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