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German, Michael E. Porter, 2014Only 3 items in stock at third-party supplier
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Who has the edge? Competitive advantages determine the success or failure of a company. Michael E. Porter demonstrates how firms can gain competitive advantages in their industry and maintain their position. A product either has a cost advantage or must offer a unique benefit that justifies a higher price. Porter's classic on strategy is a must-read for anyone involved in strategy development within a company.
Language | German |
topic | Economy & Law |
Subtopic | Business Administration |
Author | Michael E. Porter |
Number of pages | 688 |
Book cover | Hard cover |
Year | 2014 |
Item number | 6629732 |
Publisher | Campus |
Category | Reference books |
Release date | 13.9.2010 |
topic | Economy & Law |
Subtopic | Business Administration |
Language | German |
Author | Michael E. Porter |
Year | 2014 |
Number of pages | 688 |
Edition | 8 |
Book cover | Hard cover |
Year | 2014 |
CO₂-Emission | |
Climate contribution |
Height | 233 mm |
Width | 161 mm |
Weight | 1216 g |
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