Von Fanliebe und Follow me arounds

The terms Dagi Bee, Sami Slimani, or Bibisbeautypalace are unknown to most people over the age of 25. But that's not a big deal! What they may not know is that these terms refer to some of the most influential and largest YouTubers in Germany. They are content creators who independently produce videos on various topics such as fashion, lifestyle, or travel. These videos are then made available to all viewers for free on their channels on the video platform YouTube. The success of such YouTubers is so immense that they earn more than enough money solely through their careers as content creators, allowing them to avoid any additional jobs. So where does the remarkable success of these and other YouTubers come from? Of course, it comes from their fans! This phenomenon of so-called fan love will be presented and explained to readers in this book.