Trends in der Werbung

How do current trends influence advertising? Is it beneficial for small and medium-sized enterprises to observe the latest trends and incorporate them into their work? The author believes so and briefly presents the most important trends of the present. Whether you work in marketing or another field, the work often becomes exciting when you are willing to break old structures and allow for change. Trends are an important indicator of impending changes in society. Being informed about them means staying up to date and being able to present modern solutions. This does not mean abandoning the good old tradition; on the contrary: trends like Cocooning and Simplifying bring us back to our roots, blending the old and the new into a perfect mix. Grab a coffee and dive into the reading pleasure... these trends will change your work!.