Tore, Stars und Emotionen schwarz auf weiss

Sport has developed into one of the most relevant social systems of our time. In this country, football is at the center of public interest and, inevitably, also that of the media. Major sporting events have transformed into media events that engage a mass audience. The UEFA Euro 2004 in Portugal exemplifies this impressively. More than 3,000 journalists reported on the three-week tournament. In Germany, over 50 million viewers watched the 31 matches on TV. Although television has now become the leading medium for sports journalism, the largest share of sports reporting still takes place in daily newspapers. This book examines the coverage of the UEFA Euro 2004 in national daily newspapers and looks into the significance of entertainment functions, personalization, and emotionalization. It is aimed at readers who wish to view football reporting from a scientific perspective, as well as those who regularly turn to the sports pages in their newspapers.