The Power of Moments

The New York Times bestseller "The Power of Moments" is a beautifully written and brilliantly researched book by Chip and Dan Heath, authors of "Switch" and "Made to Stick." In this engaging read, the Heath brothers explore why certain brief experiences can jolt, elevate, and change us, and how we can learn to create such extraordinary moments in our own lives and work.

What if a teacher could design a lesson that his students would remember twenty years later? What if a doctor or nurse knew how to orchestrate moments that would bring more comfort to patients? What if you had a better sense of how to create memories that matter for your children? Many of the defining moments in our lives are the result of accident or luck, but why leave our most meaningful, memorable moments to chance when we can create them?

In "The Power of Moments," Chip and Dan Heath share stories of people who have created standout moments, from the owners who transformed a mediocre hotel into one of the best-loved properties in Los Angeles by conjuring moments of magic for guests, to the team that turned around one of the worst elementary schools in the country by embracing an intervention that lasts less than an hour.

Filled with remarkable tales and practical insights, "The Power of Moments" proves we all have the power to transform ordinary experiences into unforgettable ones.