Strategic Management Text & Cases

German, Neeta Baporikar, 2012
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Product details

The textbook "Strategic Management Text & Cases - A Gulf Perspective" offers a comprehensive introduction to the fundamentals of strategic management. It is aimed at master's and graduate-level students and conveys essential concepts as well as practical challenges in a clear and understandable language. This is particularly beneficial for learners whose first language is not English. The book includes eight conceptual chapters that cover topics such as strategy, strategic planning, strategy formulation and implementation, as well as challenges in strategic management. Additionally, it contains twenty case studies specifically tailored to the cultural context of the Gulf region, facilitating better understanding and contextualization. The case studies originate from Gulf states or organizations with a strong presence in the region, enhancing the relevance and applicability of the learned material.

Key specifications

Language
German
topic
Economy & Law
Author
Neeta Baporikar
Book cover
Paperback
Year
2012
Item number
55475788

General information

Publisher
Lap Lambert Academic
Category
Reference books
Release date
4.3.2025

Book properties

topic
Economy & Law
Language
German
Author
Neeta Baporikar
Year
2012
Book cover
Paperback
Year
2012

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Climate contribution

30-day right of return if unopened
24 Months Warranty (Bring-in)

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