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Language is the most important tool of the journalist, to handle it skilfully is the basis for his profession and the accomplishment of his task: the creation of publicity. This textbook is currently the most comprehensive presentation of journalistic stylistics. All important areas of journalistic language usage are covered: From word choice, sentence and text composition to stylistic techniques of certain genres such as news or commentary and to the jargon of politicians. Stylistics is intended for journalistic education and training and as a manual for use in everyday work. It can also be useful for those who wish to learn or teach writing in other professional contexts. Beyond simplified or one-sided style recipes, the textbook serves as a basis for responsible use of language in public speaking.

Actual product image Stilistik für Journalisten (German, Daniel Mueller, Horst Pöttker, Martin Gehr, Josef Kurz, Joachim Pötschke, 2010)

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