Storytelling

This book explains in a practical way how storytelling, a method of narrative knowledge management based on stories and narratives, can be used in all operational fields of action—from quality management to information management to change management. Participants are questioned about completed projects, and the answers are packaged in easily understandable, exciting stories. This is how the knowledge available in the company is utilized, allowing for learning from both successful and less successful processes. It is intended for knowledge managers, personnel managers, executives, consultants, and coaches.