Social-Media-Marketing für Dummies

No doubt: Through social media, you can reach your customers authentically and personally. However, the complexity of social media marketing is high, and there is a significant risk of wasting time and money on social platforms. This book provides you with a simple guide to successfully advertise in the social web. Benefit from the author's experience: Gero Pflüger shows you how to find your ideal customers, define your goals, plan a marketing strategy that fits your resources, measure your success, and optimize your efforts.