Der Supermarkt-Kompass

What the supermarket serves us – and what needs to change. We all go to the supermarket. However, between rising prices and the desire for good food, grocery shopping feels like a blind flight: cheap is not bad, expensive is not good. Incomprehensible ingredient lists, opaque quality promises, and a lack of information prevent us as customers from exercising our freedom of choice. In his book, Thilo Bode takes us on an enlightening journey through the supermarket. Clearly and systematically, he subjects the most important food items – from fresh produce to frozen goods, including fruits, vegetables, meat, baked goods, dairy products, and more – to a radical quality check. He describes what needs to happen for supermarkets to meet consumer expectations for transparency and quality. "The Supermarket Compass" is an essential book with direct practical value – for anyone who wants to shop informed. It includes practical info boxes on the most important food items and all the key facts about our nutrition.