Sell More with Science: The Mindsets, Traits, and Behaviors That Create Sales Success

"Sell More with Science: The Mindsets, Traits, and Behaviors That Create Sales Success" is a guide based on the latest scientific findings to optimize sales strategies. The author, David Hoffeld, highlights how understanding the psychological processes behind purchasing decisions can revolutionize the sales approach. By analyzing over fifty years of research, it demonstrates which specific mindsets, traits, and behaviors promote success in sales. The guide offers practical, actionable insights that can be applied in both professional and personal contexts. The goal is to empower readers to enhance their sales skills and question common sales practices that are often not scientifically grounded. The combination of solid research and practical applications makes this book a valuable tool for anyone in sales or looking to further develop their skills in this area.