Harry Potter

English, Hardcover, S. Gunelius, Susan Gunelius
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Delivered between Fri, 4.9. and Mon, 7.9.
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Product details

The Harry Potter books are the best-selling books of all time. In this fascinating study, Susan Gunelius analyzes every aspect of the Harry Potter brand phenomenon. She sheds light on price wars, box office revenues, and brand values, telling the story of the most incredible brand success that has ever existed.

Key specifications

topic
Agriculture
Subtopic
Business Administration
Language
English
Author
S. Gunelius, Susan Gunelius
Year
2008
Number of pages
194
Book cover
Hardcover

General information

Item number
7654680
Publisher
Palgrave Macmillan
Category
Reference books
Release date
5.2.2018

Book properties

topic
Agriculture
Subtopic
Business Administration
Language
English
Author
S. Gunelius, Susan Gunelius
Year
2008
Number of pages
194
Book cover
Hardcover

Voluntary climate contribution

CO₂ emissions
0.37 kg
Climate contribution
CHF 0.11

Product dimensions

Height
229 mm
Width
152 mm
Weight
491 g
Thickness
23 mm

30-day right of return if unopened
No warranty
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