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Dr. Rolf Merkle has been working as a certified psychologist and psychotherapist for many years. He completed various therapy trainings, especially in cognitive behavioral therapy and rational emotive behavior therapy. His guides have been translated into more than ten languages.

Blurb: People who cannot act confidently are often at a disadvantage. They leave a shop with clothes they don't want, get poor merchandise sold to them because they don't dare to complain, and are afraid to express their wishes both privately and professionally. This often leads to them getting the short end of the stick or being taken advantage of. The fear of hurting others' feelings or being rejected prevents them from asserting their rights. In this book, psychotherapist Rolf Merkle explores the causes of shyness and insecure behavior, offering strategies to empower yourself without guilt or inhibition. He discusses how to handle criticism and rejection, fend off unjustified demands, and confidently assert legitimate requests, while also addressing specific self-confidence issues faced by women. Through concrete exercises in this assertiveness training, you will learn to project confidence and strengthen your personality. The author shares his observations from his psychotherapeutic practice, where he often encounters individuals, particularly women, who say yes when they want to say no or remain silent for the sake of peace. This withdrawal, driven by the fear of hurting others or facing rejection, can lead to depression, psychosomatic complaints, and anxiety about losing control. Self-confidence can be developed, which is why publishing this book is a priority for him. A negative self-image is the root of a lack of self-confidence; when we undervalue ourselves and prioritize others, we allow them to take precedence and become fearful.