Agenda-Setting

German, Marcus Mason, 2017
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Why do people focus on certain issues while ignoring others? Why does politics address specific topics and neglect others? Why do some issues suddenly seem irrelevant, even though they just dominated public discourse? The agenda-setting approach provides answers to these questions. It posits that the way societal problems are highlighted by mass media determines which issues a society prioritizes. This updated and expanded edition offers a concise, easily readable introduction to the theoretical foundations, methodological approaches, empirical findings, and societal consequences of the agenda-setting effect of mass media. It discusses the strengths and weaknesses of the approach as well as its further developments. Related approaches such as priming and framing are also addressed.

Key specifications

Subtopic
Media Studies
Language
German
Author
Marcus Mason
Year
2017
Number of pages
110
Book cover
Paperback

General information

Item number
7542572
Publisher
Nomos
Category
Reference books
Release date
15.9.2017

Book properties

Subtopic
Media Studies
Language
German
Author
Marcus Mason
Year
2017
Number of pages
110
Edition
2
Book cover
Paperback

Voluntary climate contribution

CO₂ emissions
0.17 kg
Climate contribution
CHF 0.11

Product dimensions

Height
210 mm
Width
150 mm
Weight
226 g

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