Neuromarketing
German, Gerhard Raab, Oliver Gernsheimer, Maik Schindler, 2013Delivered between Sat, 24.5. and Wed, 28.5.
More than 10 items in stock at supplier
More than 10 items in stock at supplier
Product details
Gerhard Raab, Oliver Gernsheimer, and Maik Schindler provide a well-founded insight into the still young field of neuromarketing. As an interdisciplinary approach combining economics, psychology, and neuroscience, the aim of this research area is to generate new insights for marketing.
30-day right of return if unopened
24 Months Warranty (Bring-in)