Moralische Ambition

This book is both carrot and stick. Rutger Bregman asks: "Who do you want to have been?"

This book is about pioneers. It tells the story of people who were bursting with moral ambition: abolitionists, suffragettes, resistance heroes, and civil rights activists—individuals who not only had ideals but also aligned their lives with those ideals, changing the course of the world. How are groundbreaking ideas not only born but also put into action? How do we tackle the greatest challenges of our time? How do we move from talk to action?

This book is a stirring look into history, a gripping account of people who put their unique talents on the line and became great thinkers, inventors, and leaders, as well as those who are following in their footsteps today. It is also a guide on how each individual can make a difference in the face of seemingly overwhelming crises in this world.

"The best antidote to pessimists and cynics who want to make us believe that nothing can be done about the problems of our time." Max Roser.