Mit professioneller Einwandperformance besser verkaufen

Holger Schön shows how sales people can deal professionally with customer objections in sales conversations. The reader learns how to optimize his inner attitude towards customer objections and which techniques he can use to respond to customer objections with more knowledge and action competence. Thus, objections such as "This is too expensive", "We don't have time for this" or "I want to think about this" lose their horror and are not experienced as a failure but as a harbinger of a sales transaction. This allows a quantum leap in the development of the salesperson personality. The path to sales success is supported by stories and practical examples. _.