Medienhandbuch Österreich 2023/24

The Media Handbook 2023/24, the comprehensive almanac of domestic media and media companies, documents and analyses the far-reaching changes in the media landscape. This edition focuses on the reassessment of media, media production and media-mediated communication in the context of artificial intelligence (AI). AI influences the production, distribution and market conditions of media, media offerings and media use. The book also examines current and relevant developments in legislation and case law. This industry handbook is rounded off by a presentation of the economic and demographic framework conditions as well as the changes in the media markets. The empirical findings and analyses by renowned authors are supplemented by current data on the media markets, reach and media companies. The Media Handbook Austria is aimed at practitioners as well as all those interested in media and communication.