Markenidentität und ihre Auswirkungen auf die Kundenbindung

Branding is the marketing practice of actively shaping your brand. This is the basic definition, but there is much more to it. Branding is what your company needs to break through the clutter and capture the attention of your ideal customer. It is what transforms first-time buyers into lifelong customers and turns an indifferent audience into brand evangelists. It is what you need to stand out, make an impression, and elevate your business to the next level.