Marken. Recht. Einfach.

German, Rolf Claessen, 2025
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Product details

The book "Brands. Law. Simple." by Rolf Claessen offers a comprehensive and understandable introduction to the complex topic of trademark law. It is aimed at brand decision-makers and anyone involved in trademark registration and enforcement. Claessen combines his extensive experience from over 3,000 consulting sessions with practical examples and checklists that support the reader in their daily work. The work addresses key questions such as how to choose the right brand, the differences between figurative and word marks, and the essential steps for trademark registration. Additionally, specific topics like e-commerce and cease-and-desist letters are covered in special chapters to promote a holistic understanding. This non-fiction book is a valuable companion for anyone looking to navigate the field of trademark law.

Key specifications

topic
Agriculture
Language
German
Author
Rolf Claessen
Year
2025
Number of pages
288
Book cover
Paperback

General information

Item number
55161683
Publisher
Frankfurter Allgemeine
Category
Non-fiction
Release date
4.3.2025

Book properties

topic
Agriculture
Language
German
Author
Rolf Claessen
Year
2025
Number of pages
288
Edition
1
Book cover
Paperback

Voluntary climate contribution

CO₂ emissions
0.75 kg
Climate contribution
CHF 0.11

Product dimensions

Height
217 mm
Width
146 mm
Weight
409 g
Thickness
0.02 m

30-day right of return if unopened
No warranty
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  • Frankfurter Allgemeine
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