Kommunikation 3.0

How Communication Works Learning with All Senses: Extensive digital supplementary content to the book. We all communicate nonstop; we exchange ideas, persuade, and negotiate. The question Peter Brandl poses is: "How well can you communicate?" The common answer is often, "Good enough": "I say something, the other person hears it, so it works." However, this exchange with others often does not work, sometimes even without us realizing it: We are misunderstood, we express ourselves unclearly, we misinterpret, and quickly this leads to a more or less significant catastrophe. Disputes arise, customers drop out, and we lose friends. Moreover, the way we communicate in professional life has changed; it has become digital, and online communication is now the norm. Different rules apply here than in personal exchanges; it is even more challenging to maintain control and steer the conversation in the right direction. To ensure we always have a firm grip on the steering wheel and can handle difficult conversation situations, Peter Brandl provides us with practical techniques and tools in his foundational book that make communication work and simplify our lives. Many illustrative videos, exercises, and checklists enable the quick and direct implementation of these techniques.